StoreBase vs Instamojo India 2026
Instamojo alternative for Indian sellers — compare StoreBase vs Instamojo pricing, transaction fees, store builder features, and payment gateways. Instamojo vs Razorpay store comparison for Indian small businesses.
At a Glance
StoreBase
India-first e-commerce platform
₹459+/mo
- Zero commission on all sales
- Built-in GST invoicing with HSN codes & CGST/SGST/IGST
- Product variants (size, color, price adjustments)
- AI-powered product descriptions, search & chat
Instamojo
Indian payment gateway and basic store builder
Free / ₹833+/mo
- Free Lite plan available
- Strong payment gateway (UPI, cards, wallets)
- 2% + ₹3 per transaction (Starter plan)
- No product variants or advanced inventory
Full Feature Comparison
25 features compared side by side
| Feature | StoreBase | Instamojo |
|---|---|---|
| Monthly Price (INR) | ₹459 / ₹959 | Free / ₹833 / ₹2,083 |
| Commission / Transaction Fee | 0% | 2% + ₹3 (Starter) / 0% (Growth) |
| Razorpay Gateway | Own gateway | |
| PhonePe Gateway | ||
| Cashfree Gateway | ||
| UPI Payments | ||
| WhatsApp Ordering Mode | ||
| Phone OTP Login | ||
| GST Invoicing (Built-in) | ||
| HSN Code Support | ||
| CGST/SGST/IGST Auto-Calculation | ||
| Product Variants (Size/Color) | ||
| Advanced Inventory Management | Basic | |
| AI Product Descriptions | ||
| AI-Powered Search | ||
| AI Chat Support | ||
| Advanced Analytics (10 Dashboards) | Addon | Basic |
| Product Reviews & Ratings | Basic | |
| Social Proof Tools | ||
| Custom Domain | Paid plans only | |
| Digital Products Support | Physical products | |
| Bulk Import/Export (Excel) | ||
| Order Management | ||
| Managed Hosting & Security | ||
| Technical Knowledge Required | None | Low |
All product names mentioned are trademarks of their respective owners. Pricing and features as of March 2026.
Where StoreBase Wins
Full-Featured E-commerce
StoreBase is a complete e-commerce platform with product variants, advanced inventory management, bulk import/export, GST invoicing, and 10+ analytics dashboards. Instamojo's store builder is more basic — no product variants, limited inventory management, and no bulk operations.
Zero Commission on All Plans
StoreBase charges a flat subscription with zero commission. Instamojo's Starter plan charges 2% + ₹3 per transaction. For a store doing ₹2 lakh/month, that's ₹4,060 in fees on Instamojo vs ₹0 on StoreBase.
Complete GST Compliance
StoreBase has built-in GST invoicing with HSN codes and automatic CGST/SGST/IGST calculation. Instamojo has no GST invoicing features, leaving you to manage tax compliance separately.
AI-Powered Features
StoreBase includes AI product descriptions, smart search, chat support, and bulk content enrichment. Instamojo has no AI features, requiring manual content creation for every product.
Where Instamojo Wins
Being honest about the competition builds trust
Digital Products & Links
Instamojo excels at selling digital products (e-books, courses, files) and payment links. If you primarily sell digital goods, Instamojo's payment link system is well-established and easy to use.
Free Plan Available
Instamojo offers a free Lite plan (with higher transaction fees) that lets you start selling immediately with no upfront cost. StoreBase requires a subscription from day one.
Our Verdict
StoreBase is the better choice for physical product businesses that need a full-featured e-commerce store with product variants, GST compliance, and growth tools. Instamojo works well for simple digital product sales or payment collection, but its store builder lacks the depth needed for serious e-commerce operations.
Ready to launch your online store?
Start selling online in minutes. No coding, no commissions, no complexity. Plans starting at just ₹459/month.
Want to learn more? Read our detailed platform comparison blog post or contact us for a personalised recommendation.